2013 Guide to Fast Lube Programs and Franchises
Opening a new fast lube or changing a fast lube’s operating plan can be a daunting task because of the large number of programs available. Potential operators — or those looking to shake up the way they’re currently doing business — can choose to operate their facilities independently, as part of a larger signage agreement with an oil company, as a turnkey operation or as a franchise. But those are only some of the many ways in which operators and prospective operators might opt to run their facilities. To help our readers better understand some of the options that are available to them, we have assembled the following list of fast lube programs. We compiled this list by contacting the top chains listed in the National Oil & Lube News “TOPS in the Fast Lube Industry” listings to find out what options they offer, as well as contacting companies that offer other options. All information was supplied by the responding companies and is believed to be accurate and correct as of press time. Finally, a word of thanks goes to Valvoline Quick Lube Management for sponsoring this year’s programs guide.
CASTROL (BP LUBRICANTS)
BP Lubricants USA Inc. builds business partnerships with its independent lube center customers by delivering premium products, unparalleled marketing efforts, extensive training and value-added programs. The Castrol portfolio of quick lube programs includes Castrol Premium Lube Express for operators interested in harnessing the power of a nationally consistent image and the highest level of programs and support. The Castrol Co-Branding Program is also available for customers who want to identify with the Castrol brand.
Fast lube option: License agreement, signage agreement
Franchise fee: None
Royalty percentage required: None
Training: The world-class Castrol training program includes an array of on-site, off-site and online training resources. All operators have access to 70 different online courses including classes on sales, customer service, finance, human resources, leadership, communication and the Synthetic Motor Oil Education Program, a program designed to provide your technicians with the knowledge needed to properly recommend synthetic motor oil to customers. Castrol Premium Lube Express operators will also receive Fast Track Premium Training and the Castrol Premium Lube Express Academy (for owners/managers) — both designed to kick-start your business.
Equipment: Castrol has partnerships for competitive pricing through various equipment vendors. Additionally, many of Castrol’s distributors offer equipment options.