National Promotion Expert Jay Siff
Teaches You Little-Known Secrets of the Pros

Direct marketing delivers immediate, trackable, and measurable results that businesses demand—especially in today’s economy. There’s no expensive “waste circulation.”  Promotions go only to prospects most likely to respond.

Want better results from your promotions? Instead of costly trial-and-error experiments, you can easily boost your ad response by using proven tips and tricks of today's most successful direct marketers, tips like:

Private Sale Spectacular
Make your best customers feel special by offering special unadvertised pricing that only they can enjoy. Send emails to your customer mailing list. Give them 20 percent off or a "Buy-1-Get-1-Free" offer that nobody else knows about. On that special day, add a little flair with balloons or streamers. They'll feel special, you'll win their hearts and encourage continued repeat business.

Have Fun with Names
Does your quick oil change service have a name other than Quick Oil Change? Giving colorful names to otherwise typical products and services gives the impression that you do things differently and perhaps better than everyone else. It's subtle psychology, but it works. Get creative! Can you dress up a service bay with "Indy" graphics and call it your "Power Pit Stop," complete with "Indy-outfitted" technicians delivering super-efficient 20-minute services? Names convey specialness that people notice. And it makes your competition's offerings look boring and ordinary.

Need more great ideas to help boost the effectiveness of your neighborhood promotions? Click Here to sign-up for Jay’s Marketing Tip of the Month and to read all past marketing tips you may have missed!  

Click here to see how many new movers and birthday prospects you can turn into long-term, profitable customers just by sending them a personalized greeting and money saving offer!

Proven effective nationwide, Moving Targets new resident direct marketing (www.MovingTargets.com), Birthday Connections custom birthday card service to local residents (www.BirthdayConnections.com), and Loyal Rewards they-do-it-for-you customer emailing service (www.LoyalRewards.com) are 3 powerful, low-cost ways to attract new customers, bring your current customers back more often and help you make more money right now. 

JAY SIFF, Founder and CEO of Moving Targets, is committed to helping you make more money. With his 13+ years in the auto service business and 18+ years in direct marketing, Jay has excelled in growing one of the largest and most successful direct-to-the-customer retail marketing companies in the United States.