ARTICLES

Jamie Wilhelm

Choosing the Right Product Mix for Your Operation

In today’s competitive market, quick lube owners are faced with managing costs to ensure profitability while keeping service levels at or higher than their customers’ expectations. Every penny counts, and squeezing out those essential pennies can be a monumental task for quick lube owners. However, when owners strategically select the brands they offer along with choosing innovative packaging styles for quick lubes, you’ll find that the pennies will add up quickly.Selecting a BrandQuick lube owners have two choices when it comes to a brand: name-brand or independent brands. First, there’s the name-brands with which we are all familiar. They’re
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