ARTICLES

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The art of making a professional recommendation — it's that extra skill set your service advisors and technicians need to make a real difference in your business’ bottom line. And for the thousands of automotive technicians working today in America’s quick lubes and auto service centers, having the ability to successfully recommend a product or service to a customer is just as important as the technical knowledge they gain from attending automotive school or learn on the job. If the No. 1 goal in the quick lube industry is to help customers keep their vehicles properly maintained, then knowing
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