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    Featured

    Emily Rowe
    Running a Shop

    Lookin’ Good, Inside and Out

    Carol Badaracco Padgett
    March 1, 2024
    Shop aesthetics and heart help keep the car count high.

    Latest from Sales+Marketing

    Photo 181622976 © Boggy | Dreamstime.com
    Sales+Marketing

    Conquering the Rebrand

    Enid Burns
    Feb. 5, 2024
    Boost a shop's brand recognition with a national name while still retaining the service of a local business.
    Photo 110252172 © Sarinya Pinngam | Dreamstime.com
    Sales+Marketing

    From the Archives: Marketing Insights

    NOLN Staff Reporters
    Jan. 23, 2024
    Set your 2024 marketing strategy by taking a look back at some evergreen advice.
    Courtesy of SpeeDee Oil Change & Auto Service
    Sales+Marketing

    Making A Team Effort

    Kacey Frederick
    Nov. 29, 2023
    How SpeeDee Oil Change & Auto Service launched its inaugural breast cancer treatment fundraiser.
    Photo 46741793 © Alexandr Demeshko | Dreamstime.com
    Dreamstime Xxl 46741793
    Sales+Marketing

    Managing Profit Centers

    Peter Suciu
    Oct. 25, 2023
    Balancing two different sides of the business.
    Photo 13766790 © Wavebreakmedia Ltd | Dreamstime.com
    Dreamstime Xxl 13766790
    Sales+Marketing

    Zoomers on the Road

    Kacey Frederick
    Oct. 1, 2023
    How shops can capture the attention of the younger generation.
    Hanna Bubser
    Image (15)
    Sales+Marketing

    Make Events Count

    Enid Burns
    Aug. 1, 2023
    Industry trade shows and conferences can be fun, but don’t forget to find value.
    Pexels Pixabay 355948
    Sales+Marketing

    Showcase What Stands Out

    Hanna Bubser
    May 1, 2023
    Focus on differentiating your business to make the choice clear for customers.
    Pexels
    Pexels Pixabay 163064 (1)
    Sales+Marketing

    Smart Reputation Management

    Carol Badaracco Padgett
    April 1, 2023
    When it’s your good name on the line, take the right steps.
    balloons
    Running a Shop

    Maintaining a Milestone

    Hanna Bubser
    March 1, 2023
    Purolator celebrates its 100-year anniversary and plans for the next century to come.
    Pexels
    list-pexels
    Running a Shop

    Know Your Competition 

    Peter Suciu
    Feb. 28, 2023
    Use what they're doing right but don't merely copy.