Federated Sponsors Ken Schrader Dirt Track Team

Feb. 11, 2016
The hardest working man in racing, Kenny Schrader, will be driving his dirt track car coast-to-coast again this year and Federated Auto Parts will be along for the ride. For the 17th consecutive year, Federated will be the primary sponsor of Schrader’s dirt track team.“Our members have really utilized our sponsorship of Ken Schrader’s dirt track team to their advantage through the years,” said J.R. Bishop, motorsports and event marketing director for Federated. “From hospitality events at their local tracks, to ‘Get Dirty with Kenny’ outings to personal appearances by Kenny at Federated Car Care Centers, our sponsorship of

The hardest working man in racing, Kenny Schrader, will be driving his dirt track car coast-to-coast again this year and Federated Auto Parts will be along for the ride. For the 17th consecutive year, Federated will be the primary sponsor of Schrader’s dirt track team.

“Our members have really utilized our sponsorship of Ken Schrader’s dirt track team to their advantage through the years,” said J.R. Bishop, motorsports and event marketing director for Federated. “From hospitality events at their local tracks, to ‘Get Dirty with Kenny’ outings to personal appearances by Kenny at Federated Car Care Centers, our sponsorship of Ken Schrader Racing has paid off for our members. We look forward to another year of exciting racing and activities with Kenny and the Federated dirt track team.”

The Federated dirt track team recently competed in Florida in the first race of the season. In the coming year, the Federated team is expected to race in over 50 events. Race fans can follow the action and see the latest schedule updates at the Federated Auto Parts Facebook page