Robert Bosch LLC, Automotive Aftermarket North America, ran its NASCAR Sprint Cup Series Champion’s Week Sweepstakes during third quarter, 2016. Two grand prize winners were selected at random to receive a VIP fan experience for themselves and a guest at the NASCAR Sprint Cup Series Champion’s Week event in Las Vegas NV, November 30-December 3, 2016. Anne Sakara of South Carolina and Amanda Saunders of New York were the lucky winners drawn from all qualifying sweepstakes entries to win the once-in-a-lifetime prize.
The unforgettable experience began with a special kick-off event on Wednesday evening at which fans checked out the cars of the 16 Chase drivers and took advantage of photo opportunities with the NASCAR Sprint Cup Series trophy. The following day, Bosch sweepstakes winners attended the NASCAR NMPA Myers Brothers Awards Luncheon. Later, they joined other VIPs in a special viewing area to witness the spectacle of the NASCAR Victory Lap, to see the NASCAR Sprint Cup Series drivers take their cars for a ceremonial drive down the Las Vegas Strip. Afterward, they attended the fan-favorite driver tell-all event, NASCAR After the Lap.
On Friday, winners attended a luncheon and driver meet-and-greet with NASCAR Camping World Truck Series Champion, Johnny Sauter, NASCAR Xfinity Series Champion, Daniel Suárez, and NASCAR Sprint Cup Series Rookie of the Year, Chase Elliot. That evening, the NASCAR Sprint Cup Series Awards fan reception and awards ceremony capped off the total experience in grand fashion.
“I was absolutely thrilled to be picked,” said Anne Sakara, one of the Bosch VIP racing fan winners reflecting on the experience. “Bosch and our host Jeff Owen did a tremendous job of taking care of every aspect of our trip. The wonderful view of the Las Vegas Strip from our Palms Hotel room and all the events we attended, they did everything they could to make our trip unforgettable. My husband and I completely and thoroughly enjoyed ourselves.”
As technical partners, Bosch and NASCAR work together to maximize vehicle performance on the track. The knowledge and insights gained from that partnership are then incorporated into the quality parts Bosch supplies for passenger vehicles of all makes and models.
Bosch involvement in motorsports dates back to the early 1900’s, and it has been equipping NASCAR teams with parts and technical advice since 1991. In 2012, when the NASCAR Sprint Cup Series made the move from carbureted engines to more efficient fuel injected engines, Bosch became the sport’s exclusive oxygen sensor supplier. Beginning in 2016, Bosch has expanded its agreement with NASCAR to include fuel injectors and fuel pumps.