Digital advertising platform PureCars recently joined the Automotive Oil Change Association (AOCA) to better reach and serve the automotive service market.
PureCars’ new membership with AOCA will help the company further expand its efforts and more effectively reach automotive maintenance businesses, from dealerships’ fixed ops departments to service chains. The ad platform recently worked with a 100-plus location national service chain to increase qualified calls and lower cost per lead.
“Our new partnership with AOCA will help connect service shoppers with service centers,” said Jeremy Anspach, CEO of PureCars. “These businesses need an effective digital advertising strategy to reach consumers; and our membership within AOCA will help us increase awareness.”