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    Megan Gosch
    Nov. 12, 2020
    In a virtual SEMA360 session, seasoned digital experts Corey Perlman and Katie Mares shared tips for taking customers from digital onlookers to repeat buyers.

    Latest from SEMA/AAPEX

    tool-set
    Nov. 6, 2020
    The bottom line for reviews, according to author and speaker Corey Perlman, is that business owners should respond to all of them if possible.
    tool-set
    Abby Patterson
    Nov. 5, 2020
    During a Virtual AAPEX Experience session, Bill Haas, President of Haas Performance Consulting, told attendees the exact reasons behind why employees quit.
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    Megan Gosch
    Nov. 5, 2020
    Bob Ward, president of Perpetual Business, led a Virtual AAPEX Experience session to explain how business owners can design a succession plan that will keep their shops running...
    tool-set
    Nov. 5, 2020
    Cecil Bullard, CEO at the Institute for Automotive Business Excellence, presented a seminar on Diagnosing and Repairing Your Business for the Automotive Aftermarket Products Expo...
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    Mike Munzenrider
    Nov. 4, 2020
    This year's disruptions won't disappear Jan. 1, so plan and strategize accordingly, speaker says.
    tool-set
    Nov. 3, 2020
    An education session at SEMA360 examined the habits of highly successful digital marketers.
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    Joy Kopcha
    Nov. 2, 2020
    The Specialty Equipment Market Association (SEMA) kicked off its virtual 2020 event with two big names — Mike Rowe and Tanner Foust.