Valvoline Global Partners With Hendrick Motorsports, Blood Cancer United
Valvoline Global has teamed up with Hendrick Motorsports and Blood Cancer United for a campaign to bring awareness to pediatric blood cancer, as shared in a recent press release.
In honor of Blood Cancer Awareness Month, the partners have unveiled a one-of-a-kind paint scheme to be displayed on William Byron's No. 24 Valvoline Chevrolet during the upcoming ROVAL 400 race at Charlotte Motor Speedway.
The design on the car was created by four pediatric blood cancer survivors when asked to symbolize their happiness, and features unicorns, confetti, and other imaginative designs. Byron, along with Hendrick Motorsports Owner Rick Hendrick and Vice Chairman Jeff Gordon, recently joined patients and their families at the Atrium Health Levine Children's Hospital in Charlotte, North Carolina, for the official unveiling of the car design.
Additionally, the No. 24 Valvoline Chevrolet show car will make a special stop later this month at Valvoline Global's Lexington, Kentucky, headquarters, in support of The Leukemia & Lymphoma Society's new name, Blood Cancer United.
“At Valvoline Global, we are driven by our enduring purpose to inspire and enable what—and who —moves the world forward," said Jamal Muashsher, president and CEO at Valvoline Global. “Our work with Blood Cancer United is a testament to this commitment, and we are honored to continue supporting this worthy cause to create a better tomorrow for these children and their families.”
On October 5th, the campaign will culminate at the ROVAL 400, where Byron will race the vehicle. He will be joined at the track by the cancer survivors that contributed to the No. 24 Valvoline Chevrolet's new paint scheme, who are being hosted by Valvoline Global to experience the race firsthand.
“This paint scheme is more than just colors on a race car—it represents courage, hope and the incredible spirit of the young patients who created it,” said Byron, a two-time DAYTONA 500 winner. “Carrying their artwork at my hometown race, with a partner like Valvoline Global that is dedicated to such an important cause, makes it even more special. We're fortunate to have a world-class facility like Levine Children's Hospital here in Charlotte, but not every family has that kind of access. Our team is proud to shine a light on the fight against pediatric blood cancer and celebrate these inspiring kids.”