Have you ever taken the time to look around you and think about how much our world has changed? If you haven't, you should do so. Not quite sure things have changed much? Take a look at the top 10 vehicles sold thus far in 2014:
- Ford F-Series Pickup
- Chevrolet Silverado
- Dodge Ram Pickup
- Toyota Camry
- Nissan Altima
- Honda Accord
- Toyota Corolla
- Ford Fusion
- Ford Escape
- Honda Civic
Remember days of yore when you seldom installed even a 5W-30 oil? That's not the case with these vehicles. For example, the Ford F-Series pickups require 5W-20 motor oil equivalent to MotorCraft — a synthetic blend and specialty motor oil. Chevrolet Silverado pickups require dexos, either a 0W-20 or 5W-30 weight, depending on the engine type — again another specialty motor oil. As you look down the list of oil specs for these top-selling vehicles, you'll find recommendations for specialty oils one after another.
If your shop is not fully equipped with synthetics, synthetic blends and light-weight oils like 0W-20 and 5W-20, you're getting left behind. Don't subject yourself to turning away service because you don't have the proper oil in stock. Take a look at this year's specialty motor oil guide and find those oils that suit your customers' needs and meet the service requirements of these newer vehicles.
View the 2014 Specialty Motor Oil Guide.
